Minnetonka FW16 | Joshua Tree

Set against the rugged beauty of Joshua Tree, this campaign for Minnetonka Moccasin embraced the quiet warmth of desert living. We leaned into sun-bleached tones, mid-century architecture, and open landscapes to highlight the versatility of the footwear—from cozy classics to modern silhouettes. The styling was relaxed and tactile, pairing soft knits and broken-in denim with timeless moccasins and boots. Every frame was designed to feel rooted in place—earthy, effortless, and full of soul.